The Quote List

Quotes For All Occasions

William Bernbach – 5 Quotes

 

5 Quotes by William Bernbach

 

Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.

– William Bernbach


Word of mouth is the best medium of all.

– William Bernbach


In communications, familiarity breeds apathy.

– William Bernbach


I warn you against believing that advertising is a science.

– William Bernbach


The most powerful element in advertising is the truth.

– William Bernbach